Does your prospect know you? Do they believe you understand their needs? To leave a lasting impact on your prospect, personalize your sales efforts. Your prospects, and your customers, receive countless messages, emails, and phone calls per day. To make sure that your contact is remembered, focus it on the prospect, not on yourself. Personalized contact Prospects and clients need to know that you are available and have the time to converse with them. They have goals, deadlines to meet, and the next item of business to initiate. Although decision makers are busy and often unavailable to answer the phone, by leaving a message targeted to your value in taking them to the next step, or just targeted to them personally, they will know that you took the time to call about something important to them and of equal value, that you care. When using email to contact a prospect or a client, a personalized message is more likely to be opened than a generic SPAM look-alike email. People are getting more wary of opening unknown emails; however, if you have made yourself known to the person and to others in the company and have built a solid relationship, you can be confident that your email will be read.

4 Phases, 4 Goals, 4 Steps to Increase Sales! Can it be that easy? Not usually. But the S.O.L.D. methodology is a mentor program, as well as a successful sales process. Click here to learn more. - Max If you received this from a friend and would like your own subscription, enter your email in the box below.   SFI has free white papers on effective sales pitches and designing top performing sales teams available at our website.

Send a handwritten card
In today's technology driven business world, a handwritten card shows a kind effort and thoughtfulness. Clients and prospects will be pleased when you take the time to personally write a note to them.

Sending handwritten thank you notes to prospects and clients shows them that you are truly appreciative of their time and business. This will help to improve the relationship and possibly lead to future sales.

Send Items of Interest
Obviously, a salesperson should understand the business in which they're selling in order to deliver focused value messages. This also helps maintain personal relationships with your customers. One way for a salesperson to show that they understand the client is to take note of and forward things they come across that would be of interest to the client. For example, by clipping or bookmarking an article that the salesperson knows will help the prospect or client in their business and will want to read, and mailing or emailing it to the prospect/client, recipients will see that the salesperson went to some personal effort to keep them informed of news that is relevant to them. The salesperson could even do this in a more personalized manner for the decision maker as they earn a more personal relationship. For example, if the decision maker follows a certain sports team, the salesperson could email relevant articles about this team.

Businesses desire to have personal relationships with their salesperson. It makes them feel safe, and more trusting of the salesperson. It also means that they know they will be able to speak to a particular person when situations arise and that they will not get transferred around. They will be more confident in the products and services offered when they know there is a personal relationship involved.

The Sales Focus SalesManagement^TM solution integrates years of management consulting experience and sales & marketing knowledge into solution based selling techniques. We'll focus on customer retention and client acquisition strategies while integrating customer relationship management tools (CRM) and sales force automation tools (SFA) to ensure long term corporate success.

We will deliver to you:

Sales Executives Evaluation Reports

Organizational Layout Recommendations

Future Staffing Requirements

Customer Retention Programs

Compensation Programs

Sales Management Techniques

Sales Training Solutions

What is YOUR sales Challenge? Ask Max the sales questions you want answered. Ask Max.

About Sales Focus Inc. Sales Focus Inc. is a consulting, training and outsourcing company that focuses strictly on sales. We help our clients during these difficult times to take business away from the competition. In down economic times, focused companies will not only survive, but also thrive! We offer cost containment and profit enhancement solutions. Profit enhancement is a different mindset than cost cutting. Cost cutting means doing less of something; profit enhancement implies doing more of something that will boost the bottom line. We represent the concept of focused profit enhancement solutions.

Sales Focus is driven towards a single goal: "Generating Immediate Revenue for our Clients!" Whether it's implementing our S.O.L.D. Methodology, Developing Specialized Training Programs or Launching an Outsourced Sales Force, we remain focused on the goal of TACTICALLY GENERATING RAPID REVENUE.

For more Information or to see if we are a good fit with your company, contact us directly, 866.840.8305 or 410.442.5600, send us an email at info@SalesFocusInc.com or visit our web site: www.SalesFocusInc.com. Request a free white paper while calling us or visiting our website.

Sales Focus Inc. 3210 Florence Road, Suite B Woodbine, Maryland 21797 P. 410.442.5600 F. 410.442.5102 Toll Free: 866.840.8305 URL: www.SalesFocusInc.com